If you get the chance to meet the people behind O-matic or even just check out their catalog, they just radiate with fun and humor. That fun and humor goes into their boards and making them fun to ride without making it too techy or serious. From the first time I checked out O-matic I had hopes but you never know, when the insane sales went down on them and people scooped them up like mad…it was then that the reports came out how people loved their O-matic’s which helped the word of mouth go even further on the brand. Since then I’ve seen them more and more on the mountains.
The B.S. (supposedly stands for bowed surface but I love the name) Technology is new on the extr-eco. The B.S. Technology combines reverse camber with a convex base that lifts the edges off the snow between the contact points while the center of the board remains in contact with the snow. You might think O-matic used oompa loompas to design this…but no, it was design robots who created the magic.
O-matic stepped up for the boobs in 09-10 with a B4BC snowboard that really says how much they “like boobs.” Their custom boob job comes in sizes 147cm and 149cm and the graphics have a variety of names for boobs written all over it.
One noticeable person missing from the team this year is Tara Dakides who started with the company.
O-matic Awesome by Todd Richards
I had the opportunity to catch up with Todd Richards at SIA to find more about the O-matic Awesome and what he likes in snowboards.
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O-matic Celebrity by Louie Vito
I met up with Louie Vito in Vegas to find out about the Celebrity and more information about his board.
Louie Vito introducing the 09-10 O-matic Awesome from Shayboarder on Vimeo.
Louie Vito introducing the 09-10 O-matic Awesome from Shayboarder on Vimeo.
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O-matic Extr-Eco
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O-matic Sweet by Hampus Mosesson
Check out Hampus talking about his new board on Fluofun!
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One of the newest additions to the line is the addition of a pro preferred stance identification so you know what stances the pros are rocking.
O-matic Super
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O-matic Benatar
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Not pictured is the Boron at this time.
O-matic Buzz and Blast (mini shred boards)
O-matic Hats
O-matic Hats
Anonymous
February 10, 2009 at 5:33 amSounds like the BS tech is a rip off of Bataleons TBT – can you explain further?
Anonymous
February 10, 2009 at 10:47 amDid you get any word on what happened to tara?
Anonymous
February 10, 2009 at 11:53 amsuper and benatar… women’s boards? if they are… figures, great art, and they’re women’s boards
Anonymous
February 10, 2009 at 1:23 pmI think Tara is on Flow now
Anonymous
February 10, 2009 at 1:43 pmrumor has it she is bat shit crazy and not easy to work with.
Anonymous
February 10, 2009 at 1:59 pmplease dont disrespect someone who has contributed so much to womans riding, tara is, and all ways will be a friend to myself and omatic.
we have parted ways and all i can say it some people are meant to go into business together and others are not. i have nothing but respect for her, and are working things out between us at omatic.
tr
Mark
February 10, 2009 at 4:58 pmThis is how every snowboard company should be, super user-friendly with people.
Sick decks btw
Anonymous
February 11, 2009 at 8:42 amVito’s board looks so sick. Was so close to getting this years model. think i might swoop that thing up next winter.
Shayboarder
February 11, 2009 at 9:22 amI rode TBT at the on-snow and I’ll be riding the BS Tech today so I’ll have a better comparision but i’m guessing from what I’ve read and seen is it’s not the same. I’ll be able to compare on snow though and explain the tech further when I get home.
It’s a bummer that Tara is not with O-matic but that happens in the industry, people move around. Thanks Todd for chipping in about it.
Anonymous
February 11, 2009 at 11:32 amIs there any change in the awesome since last year besides graphics?
CupcakeBandit
February 12, 2009 at 9:04 pmI was an inch away from buying the extrem-o, but I’ve decided to wait and and get the 2010 “SWEET” after seeing all the previews. Just a quick question; will the “Sweet” have a good amount of pop and flex, Im kind of a park rat these days… And I like the fact that you guys at O-matic keep such a close eye on the forums and blogs, defending your friends and product tactfully. I noticed Tanya and TR especially, so keep up the good work! Oh, and Im glad were getting some new clothing merch; my family hooked me up with just about all the hats, shirts, and hoodies for christmas. People at work swear O-matic is sponsoring me, ha ha.
Shayboarder
February 17, 2009 at 10:14 amChanges from the 08-09 Awesome to the 09-10 Awesome is the carbon beam technology changes. 08-09 has xbeam and 09-10 has powerbeam. There’s a strip of kevlar through the center for additional dampening. The carbon beams are like arrows on the ends of the board that work the strength, stifness and dampening.
Shayboarder
February 17, 2009 at 10:16 amCupcake, awesome on supporting them! I rode the sweet and will have the review up soon, I didn’t test it in park but just played with it on groomers and popping of rollers, fun board. I’ll probably ride it again since I combined it with really soft technines and it wasn’t a good combo of board to binding.
Anonymous
February 23, 2009 at 2:27 pmDoes anyone happent to know what sizes the 09-10 “Awesome” comes in? Pretty much the same from last year?
Anonymous
February 25, 2009 at 8:11 pmSizes for tyhe extre eco?
Anonymous
February 28, 2009 at 2:23 pmHey when do these boards hit the shelves?
Shayboarder
March 1, 2009 at 11:55 pmThe 09-10 Awesome comes in: 153, 155W, 156, 158W, 159cm.
Extre-eco sizes are: 149, 151, 154, 157, 160cm for both the regular and BS versions.
The boards hit the shelves in the fall.
aaron
March 12, 2009 at 9:13 pmSo I was up in mammoth this week, and today I ran in to a rider for Omatic, and he let me try out the 2010 Sweet, and i have to say it was AMAZING. It felt so light and responsive, and had crazy good pop when I took some small jumps. Props to Omatic on an awesome new board, and to sponsoring such great riders willing to share and talk to people with questions.